Our team is made up of experienced digital marketing professionals who are passionate about what they do. We have a diverse range of skills and expertise, from pay-per-click (PPC) advertising to social media marketing, SMS & email marketing. We also specialise in website design and development, e-commerce and analytics.
Paid advertising, also known as paid media or pay-per-click (PPC) advertising, is a form of digital marketing where businesses pay to display their ads on various platforms such as search engines, social media, and websites. The most popular forms of paid advertising are search engine advertising, social media advertising, and display advertising.
Paid advertising can be used to target specific demographics and increase brand awareness, website traffic and generate leads and sales.
Content creation is the process of producing and publishing original digital materials such as text, images, videos, and audio. The goal of content creation is to inform, educate, entertain, and engage the target audience.
Content can be created for various digital platforms such as websites, blogs, social media, video sharing platforms, podcasts, and email campaigns. It can be used to increase brand awareness, website traffic, and generate leads and sales. Types of content can include written articles, infographics, videos, webinars, case studies, e-books, social media posts, and more.
The success of content creation is measured by the engagement and interaction it receives, such as likes, shares, comments, and views.
Digital growth consultation is a service that helps businesses improve their online presence and expand their operations through digital channels. Digital growth consultants work with companies to identify areas of improvement in their digital marketing, website design, e-commerce, and other online platforms.
They then develop strategies and implement plans to increase website traffic, improve search engine rankings, generate leads and sales, and enhance the overall user experience. This can include a wide range of activities such as search engine optimization (SEO), pay-per-click (PPC) advertising, social media marketing, email marketing, content creation, and analytics and conversion rate optimization (CRO).
The goal of digital growth consultation is to help businesses grow their online revenue and increase their overall digital presence.
Google Business Listings are important because they help businesses improve their visibility on Google search and Google Maps. By creating and verifying a Business Listing, businesses can provide information about their location, hours, contact information, and services to potential customers.
This information can also appear in Google's Local Pack, which is a feature that displays a map and information about nearby businesses when someone searches for a specific product or service. Additionally, having a complete and accurate Business Listing can also help improve a business's search engine optimisation (SEO) by providing more information for Google to index and by allowing customers to leave reviews.
Automated texting software for businesses is important because it allows companies to communicate with customers quickly and efficiently. It can be used for a variety of purposes such as sending appointment reminders, promotions, order confirmations, and customer service inquiries.
This software can help businesses save time and resources by automating repetitive tasks and reducing the need for manual communication. Additionally, automated texting allows businesses to reach customers on their preferred communication channel, which can help improve customer engagement and satisfaction. Furthermore, it can also help to increase customer retention by providing personalized and timely communication.
It also can help businesses to track customer interactions and analyze customer data, which can help to improve marketing strategies and customer service.
Social media management is the process of creating, scheduling, analysing, and engaging with content posted on social media platforms. This includes creating a content calendar, managing accounts on various platforms, monitoring metrics to track success, and engaging with followers through comments, direct messages, and community building. The goal of social media management is to increase brand awareness and engagement, drive website traffic, and generate leads and sales.
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Digital reputation management is important because it helps businesses to monitor and control their online reputation. With the rise of social media and online reviews, it is easier than ever for customers to share their experiences with a business, both good and bad.
Digital reputation management can also help businesses to identify opportunities for improvement, such as by identifying areas where they excel and using that information to differentiate themselves from competitors. In today's digital world, where consumers are more likely to rely on online reviews and customer feedback, digital reputation management is crucial for the success of any business.
Appointment setting is important for local businesses because it helps them to schedule and manage customer appointments in an efficient and organized manner. This can help to increase customer satisfaction by ensuring that they are able to schedule appointments at a time that is convenient for them, and can also help to reduce no-shows by sending reminders or confirmations.
Additionally, appointment setting software can also help businesses to manage their staff schedules and resources more effectively, by allowing them to see which staff members are available at specific times and to schedule appointments accordingly.
Overall, appointment setting is a key element in managing and growing a local business.
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